Why India ?

INFANT CLOTHING & BABY PRODUCTS BUSINESS IN INDIA

• The global infants clothing market is projected to grow from $187.29 billion in 2022 to $296.85 billion by 2029, at a CAGR of 6.8% in forecast period, 2022-2029.
• The Indian infants clothing Market was valued USD 16.62 Billion in FY2020.
• Revenue in the Baby Clothes segment amounts to US$6bn in 2023. The market is expected to grow annually by 3.84% (CAGR 2023-2027).
• The enormous population of India is a major factor influencing the infants clothing market there.
• Around 375 million people in the country now are under the age of 15. This entails a sizable consumer base for the infants clothing industry.

SEVERAL FACTORS CONTRIBUTE TO THE GROWTH OF THE INFANT CLOTHING AND BABY PRODUCTS:

• Expanding Domestic Market: With a substantial population of Infant and Toddler, India offers a vast and growing domestic market for Infant clothing and baby products. By sourcing from India, businesses can align their offerings with the preferences and needs of the Indian consumer base, capturing a significant share of this expanding market.
• Rising Disposable Income: Increasing disposable income among Indian households has led to higher spending on Infant clothing and baby products. As families have more financial resources, they are willing to invest in high-quality, fashionable, and comfortable clothing for their Newborn.
• Changing Lifestyles and Fashion Consciousness: With changing lifestyles and a growing emphasis on fashion and trends, parents are becoming more conscious of their children's appearance. They are willing to explore a wide range of clothing options and styles, and vivid baby products.
• Diverse Consumer Preferences: India is a diverse country with various regional and cultural preferences when it comes to Infant clothing, maternity and baby products. By sourcing from India, businesses can access a wide range of styles, designs, and materials that cater to different tastes and preferences, allowing them to offer a diverse product range to both domestic and international customers.
• Growing Awareness of Health and Hygiene: There is a greater awareness of health and hygiene practices among parents, leading to increased demand for baby care and hygiene products. Parents are seeking products that are safe, gentle, and promote the well-being of their children.
• Urbanization and Nuclear Families: The increasing urbanization and rise of nuclear families have resulted in a higher demand for branded and premium infants clothing and baby products. Urban parents are often more brand- conscious and willing to spend on products that offer quality, style, and convenience.
• Influence of Social Media and Online Shopping: The proliferation of social media platforms and the growth of e-commerce have significantly impacted the Infants clothing and baby products market. Parents have access to a wide range of choices, can compare prices and styles easily, and make purchases conveniently online.
• Strong Textile Industry: India has a well-established textile industry, known for its diverse range of fabrics, including traditional handlooms, organic cotton, and synthetic materials. The availability of a wide range of fabrics gives businesses flexibility in designing and manufacturing Infant clothing and baby products, catering to different market segments.
• Cost-Competitive Manufacturing: India has a competitive advantage in terms of cost-effective manufacturing. Labor costs in India are relatively lower compared to many other countries, enabling businesses to produce infant clothing and baby products at competitive prices without compromising on quality.
• Favorable Government Initiatives: The Indian government has launched various initiatives and policies to promote the textile and garment industry, including incentives for exports and ease of doing business. These initiatives create a favorable business environment for sourcing from India.
• Compliance with International Standards: Indian manufacturers are increasingly adopting international standards and certifications for quality, safety, and sustainability. This ensures that products sourced from India meet global regulations and standards, making them suitable for international markets as well.